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Karissa DeDecker sticker design on ipad
Issa Designs logo

Issa Designs

Representing the essence of a TENACIOUS, CREATIVE SPIRIT, this solo professional graphic designer REJECTS COMPLACENCY, forging her unique path as she communicates with the world through her IMAGINATIVE BRANDING.

Tevas shoes sticker design by Issa Designs

An adventurous and authentic journey of branding.

I’M HERE FOR IT ALL—THE OH WOW MOMENTS AND THE DESIGNS THAT JUST HIT HARD.

Eager for a logo that stands tall amidst your industry's landscape? Imagining a website that paints your brand's story against stunning digital horizons? Fantasizing about custom apparel designs that express your unique flair? 

Tevas shoes sticker design by Issa Designs
Karissa DeDecker Portrait shot in Moab Utah
graduation cap illustration
old western shop illustration
certificate of business illlustration
vintage tent illustration
cowboy hat and tool belt illustration

got my degree in design and marketing in San Francisco.

moved to Moab and lived in a tent...until it got scorching hot.

worked at a local design company for three years becoming their creative director

started Issa Designs and hit the ground running working for myself

built my first home, created a beautiful office, and continue to collaborate with amazing clients

2020
Karissa DeDecke collage cutout

Nice to meet ya,

your all-in, inspired branding and creative designer.

I'm Karissa
star culster

Conventionally, I went to get my design and marketing degree at San Francisco State University. But my non-conventional spirit couldn’t stay in a corporate city long so I followed the whim of the wind to Moab, Utah where I got embedded into the community and landscape and made my home. 

star line

I owe a lot to my opportunities and beginnings.

Working at Pipe Dream, an apparel print and design company, for three years gave me so much experience. I got to work with hundred of clients on apparel designs, branding, stickers, and other promotional material for the outdoor recreation industry in Moab Utah. It led me here.

desert mesa scene illustration by Issa Designs

capricorn

x stars

extroverted introvert

x stars

creative magic

x stars

artist

Rim Tours apparel design by Issa Designs with ram skull, bike parts, and desert

IT’S IMPORTANT THAT YOU TRUST IN ME BEFORE MAKING AN INVESTMENT IN YOUR BRANDING.

MY SKILL SET

I’VE GOT A FEW TOOLS IN MY BELT FOR THIS JOB.

ILLUSTRATOR

97%

PROCREATE

90%

WIX

85%

INDESIGN

80%

PHOTOSHOP

80%

LIGHTROOM

80%

Colorado river from above

Even with the confidence I have, I know what it feels like to be unsure of yourself when you take a big business leap.

LET'S BE HONEST...THE BUSINESS WORLD CAN BE ISOLATING AND THERE IS A LOT OF COMPETITION OUT THERE.

If I can be that support for you that whispers in your ear: "let's make your business look really damn good" while the rest of our lives are provoking doubts...then I consider my mission a success. 

  • Empathy for your goals is number 1. I have a strong desire to make a big impact and that means I'm dedicated to your vision just as much as you are. I am educated and highly skilled in professional design tools. I am a hard working Capricorn with a productive work ethic and never want to keep you waiting too long for the next proof. I'd say I am a quick and efficient maximizer.

  • I love projects with a sense of empowerment. Clients close to my heart are in mental health, environmental conservation, adventure tourism, holistic health, naturopathic medicine, and evoking feminine nature. Anything that gets people outside!

  • Not at the moment. I request that my clients come to me with a decided on and legally registered brand name before investing in brand design. This is crucial for the longevity of your brand.

  • I get asked this question the most. I give my client's one concept at a time and here’s why. Branding is like a scenic trail—it should be cohesive and lead you on a clear path. I strive to deliver a full brand package that reveals the entire journey, rather than piecing together unrelated segments from different hikes. Does that make sense? This allows me to really dive into an idea as a designer and show you exactly how much you get for your investment.

  • It really depends on the size of the project and client response time. Roughly logo design and custom illustrations takes about 2-3 weeks. Web design is a little tricky to estimate and can take around 3-8 months.

  • I totally get that this is a huge investment and might even be at the beginning of starting up your business from scratch. I am happy to split up the payments into 2 x 50%, based on the size of your investment. It is important to note that the initial deposit in NON-REFUNDABLE and will secure your place on my calendar. Feel free to share any particular requests when you reach out.

  • I think AI is a very helpful tool for many creative projects. If you're wondering if I have AI create your branding package the answer is no. However, as a way to find inspiration and create resources and elements that help me flush out an actual design, yes I do. If I need a realistic representation of an octopus cowboy riding a dinosaur you better believe I'm going to have AI help me with my sketches but I do draw and create everything myself either on Procreate and/or Illustrator.

FAQ'S ABOUT MY BUSINESS

Curious about me or how I structure my projects? Here are some helpful answers before we begin.

poloroid of Karissa DeDecker
collage cutout of Karissa in construction site
Karissa partner and dog at the lake
tape
okay but personally...

I'M OBSESSED WITH

making lao food, playing the witcher, designing my home, and spending time with my partner and pup. 

I'D SAY I AM

most excited about illustrating, quick to finish projects, and empathetic to my clients dreams and visions.  

I'M NOT REALLY

traditional or corporate, satisfied with one aesthetic, or afraid of critical feedback.

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